The Virtual Brand

A hands-on branding experience for the busy business owner. Over a 2-week period, collaborate 1:1 with our Creative Director through a dedicated portal. View designs and communicate with us virtually, at your leisure. Receive as-needed revisions based on your feedback. The Virtual Brand turns the design process into a conversation.

✓ DAILY SUPPORT 
✓ EASY-TO-USE PORTAL 
✓ TWO WEEKS OF REVISIONS 
✓ AS-NEEDED DESIGN ROUNDS

Includes

  • The typographic, spelled-out logo treatment of your brand name (examples here).

  • A typographic, compact icon version of your brand name (examples here).

    Once our project is complete, we develop this icon and your primary logo into our recommended additional logo variations. We do this to provide you with a comprehensive logo suite. If we complete your primary and secondary logo early, we can work on these variations together.

  • A cohesive system of central colors for your brand.

  • At the end of the project, we provide a packet of font system recommendations to choose from. A font system provides direction for what fonts to use on the text you write in your brand, whether website copy, text in social media posts, or text for packaging and print.

  • Pre-made downloadable squares of your logos in combination with brand colors, ready to use.

  • A digital book of guidelines for your brand. This book both summarizes your visual identity for your team and provides guidance on how to implement your brand effectively.

  • An organized, digital file suite of your assets, ready-to-use at the end of the project.

The Process

When you book a spot, we ask you the preliminary questions we need to know. You’ll select a Start Date and tell us a bit about your brand and vision.

Booking

STEP ONE
STEP TWO

Start Date

On your selected Start Date, you’ll receive your first round of designs, delivered to your dedicated portal. We can begin commenting and refining together day one. 

STEP THREE

Development

Over the course of two weeks, we’ll communicate virtually within your portal, at your pace. We check for comments once every day on weekdays, and respond and upload new rounds accordingly.

STEP FOUR

Delivery

At the end of the two-week development period, we finalize the brand identity we worked on together and export your files in an organized suite, ready to download.

FAQ

  • Simply visit our booking page here. Select the Start Date that works best for you, and provide us with some initial details about your brand and vision.

  • Feel free to request revisions as-needed throughout the two-week development period for your brand. We review comments every weekday to ensure your project stays on track.

  • Yes! You will have direct access to our Lead Designer, Jordan, through your dedicated portal, allowing for clear and efficient communication throughout the process.

  • We provide a comprehensive file suite at the end of the project that includes your primary and secondary logos, color palette, profile pictures, and brand board, ready to download and use in both digital and print projects.

    Files include high-res JPGs (web-ready), PNGs (web-ready with transparency), SVGs and AIs (vector-ready), and PDFs (print-ready).

  • While most brand identity projects limit you to two or three revision rounds total, the Virtual Brand is different — it includes two weeks of as-needed revisions, which is more than enough for the majority of projects.

    That being said, if you need additional time, we can discuss extending the revision period as a project add-on.

  • All the design elements of your brand (primary logo, secondary logo, and colors) include revisions. They can all receive revisions throughout the 2-week development period of your project, up until the delivery phase.

  • The Virtual Brand provides the opportunity to pay in four installments of $975 over four months, or a one-time payment of $3800, which provides savings of $100. We accept payment online with a secure, third-party platform.

  • Nope! Your portal will be web-based and can be accessed from any modern browser, making it convenient and easy to use.

    Your portal is also secure — it can only be accessed by you, through your chosen email and password.

  • No worries! While we check for comments every weekday, the process is designed to be flexible to accommodate your schedule. You can leave feedback at your convenience, and we’ll respond the next business day.

  • Yes, the files you receive are high-resolution and suitable for a variety of uses, including both print and digital media.

  • The Virtual Brand tends to require 2-3 weeks to complete, beginning on your selected Start Date.

    This includes up to 2-weeks of design and revision, and 3-4 business days of export and delivery. Export and delivery is the final phase of the project, in which we package up the designs we worked on together and create your online suite of downloadables for you.

    If we complete the development phase together ahead of schedule, we can export and deliver ahead of schedule too.

Questions?

We’re here for you. Reach out to us anytime to learn more about The Virtual Brand and whether it might be the right fit for you.